{"id":628,"date":"2025-12-22T11:47:27","date_gmt":"2025-12-22T02:47:27","guid":{"rendered":"https:\/\/www.lightstone.blog\/?p=628"},"modified":"2025-12-22T11:47:27","modified_gmt":"2025-12-22T02:47:27","slug":"%e3%82%82%e3%81%86%e3%80%8c%e5%a3%b2%e3%82%8c%e3%81%aa%e3%81%84%e3%80%8d%e3%81%a7%e6%82%a9%e3%81%be%e3%81%aa%e3%81%84%ef%bc%81%e5%8a%b9%e6%9e%9c%e7%9a%84%e3%81%aa%e3%83%9e%e3%83%bc%e3%82%b1%e3%83%86","status":"publish","type":"post","link":"https:\/\/www.lightstone.blog\/?p=628","title":{"rendered":"\u3082\u3046\u300c\u58f2\u308c\u306a\u3044\u300d\u3067\u60a9\u307e\u306a\u3044\uff01\u52b9\u679c\u7684\u306a\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u6226\u7565\u3092\u5c0e\u304f\u300c4P-MRI\u300d\u304c\u8a95\u751f\u2728"},"content":{"rendered":"<h2>4P-MRI\u3068\u306f\uff1f<\/h2>\n<p>\u300c4P-MRI\u300d\u306f\u3001\u5546\u54c1\u3084\u30b5\u30fc\u30d3\u30b9\u306b\u5bfe\u3059\u308b\u52b9\u679c\u7684\u306a\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u6226\u8853\u304c\u898b\u3048\u306a\u3044\u3068\u611f\u3058\u308b\u30d6\u30e9\u30f3\u30c9\u30fb\u30d7\u30ed\u30c0\u30af\u30c8\u62c5\u5f53\u8005\u5411\u3051\u306e\u753b\u671f\u7684\u306a\u30b5\u30fc\u30d3\u30b9\u3067\u3059\u3002\u4f53\u7cfb\u5316\u3055\u308c\u305f\u7406\u8ad6\u306b\u57fa\u3065\u304d\u3001<strong>\u30ab\u30c6\u30b4\u30ea\u30fc\u4ee3\u8868\u4fa1<\/strong>\uff08\u203b1\uff09\u3001<strong>\u30b3\u30f3\u30bb\u30d7\u30c8\u529b<\/strong>\u3001<strong>\u30d1\u30d5\u30a9\u30fc\u30de\u30f3\u30b9\u529b<\/strong>\u306a\u3069\u3001\u591a\u89d2\u7684\u306a\u89b3\u70b9\u304b\u3089\u30d6\u30e9\u30f3\u30c9\u30fb\u30d7\u30ed\u30c0\u30af\u30c8\u306e\u300c\u5065\u5eb7\u72b6\u614b\u300d\u3084\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u65bd\u7b56\u306e\u6210\u679c\u3092\u6e2c\u5b9a\u3057\u3001\u30c7\u30fc\u30bf\u5316\u3057\u307e\u3059\u3002<\/p>\n<p>\u203b1 \u3042\u308b\u30ab\u30c6\u30b4\u30ea\u30fc\u306b\u304a\u3044\u3066\u6d88\u8cbb\u8005\u304c\u6700\u3082\u4ee3\u8868\u7684\u3068\u8a8d\u8b58\u3059\u308b\u30d6\u30e9\u30f3\u30c9\u3084\u5546\u54c1\u306e\u3053\u3068<\/p>\n<p><img decoding=\"async\" alt=\"4P-MRI \u30b5\u30fc\u30d3\u30b9\u30d5\u30ed\u30fc\u56f3\" src=\"\/wp-content\/uploads\/2025\/12\/1262b3d3d75daa2e2299948200a76eb4_resized_converted.png\" ><\/p>\n<h2>4P-MRI\u304c\u89e3\u6c7a\u3059\u308b\u4e3b\u306a\u8ab2\u984c<\/h2>\n<p>\u3053\u306e\u30b5\u30fc\u30d3\u30b9\u306f\u3001\u7279\u306b\u4ee5\u4e0b\u306e\u3088\u3046\u306a\u8ab2\u984c\u3092\u62b1\u3048\u308b\u62c5\u5f53\u8005\u306b\u3068\u3063\u3066\u5927\u304d\u306a\u52a9\u3051\u3068\u306a\u308b\u3067\u3057\u3087\u3046\u3002<\/p>\n<ul>\n<li>\n<p>\u30d6\u30e9\u30f3\u30c9\u3084\u5546\u54c1\u304c\u58f2\u308c\u3066\u3044\u306a\u3044\u6839\u672c\u7684\u306a\u539f\u56e0\u3092\u660e\u78ba\u306b\u3059\u308b\ud83d\udd0d<\/p>\n<\/li>\n<li>\n<p>\u58f2\u4e0a\u5411\u4e0a\u306b\u7e4b\u304c\u308b\u3001\u6700\u3082\u52b9\u679c\u7684\u306a\u65bd\u7b56\u3092\u898b\u3064\u3051\u308b\ud83c\udfaf<\/p>\n<\/li>\n<li>\n<p>\u5546\u54c1\u4e0a\u5e02\u5f8c\u306e\u5b9a\u671f\u7684\u306a\u7ba1\u7406\u4f53\u5236\u3092\u69cb\u7bc9\u3057\u3001\u554f\u984c\u767a\u751f\u524d\u306e\u5bfe\u5fdc\u3092\u53ef\u80fd\u306b\u3059\u308b\ud83d\uddd3\ufe0f<\/p>\n<\/li>\n<li>\n<p>\u5546\u54c1\u4f01\u753b\u6642\u306e\u76ee\u6a19\u9054\u6210\u5ea6\u3092\u5404\u6307\u6a19\u3067\u5177\u4f53\u7684\u306b\u628a\u63e1\u3059\u308b\ud83d\udcca<\/p>\n<\/li>\n<li>\n<p>\u6642\u7cfb\u5217\u3067\u306e\u5909\u5316\u3084\u7af6\u5408\u5546\u54c1\u306e\u72b6\u6cc1\u3092\u3001\u58f2\u4e0a\u30c7\u30fc\u30bf\u4ee5\u5916\u306e\u591a\u89d2\u7684\u306a\u8996\u70b9\u3067\u8ffd\u8de1\u3059\u308b\ud83d\udcc8<\/p>\n<\/li>\n<\/ul>\n<h2>4P-MRI\u306e\u9a5a\u304f\u3079\u304d\u7279\u5fb4<\/h2>\n<h3>1. \u58f2\u308c\u3066\u3044\u308b\u7406\u7531\u30fb\u58f2\u308c\u3066\u3044\u306a\u3044\u7406\u7531\u3092\u300c\u898b\u3048\u308b\u5316\u300d\ud83d\udc40<\/h3>\n<p>\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306e\u57fa\u672c\u3067\u3042\u308b\u300c4P\uff08Product, Price, Place, Promotion\uff09\u300d\u306e\u89b3\u70b9\u304b\u3089\u3001\u3069\u3053\u306b\u30d3\u30b8\u30cd\u30b9\u30c1\u30e3\u30f3\u30b9\u304c\u3042\u308a\u3001\u3069\u3053\u306b\u554f\u984c\u304c\u3042\u308b\u306e\u304b\u3092\u660e\u3089\u304b\u306b\u3057\u307e\u3059\u3002\u3053\u308c\u306b\u3088\u308a\u3001\u6b21\u306e\u4e00\u624b\u3092\u81ea\u4fe1\u3092\u6301\u3063\u3066\u5224\u65ad\u3067\u304d\u308b\u3088\u3046\u306b\u306a\u308a\u307e\u3059\u3002<\/p>\n<h3>2. \u4f53\u7cfb\u5316\u3055\u308c\u305f\u30ed\u30b8\u30ab\u30eb\u306a\u8a3a\u65ad\u30d7\u30ed\u30bb\u30b9\ud83e\udde0<\/h3>\n<p>\u591a\u6570\u306e\u5b9f\u7e3e\u3068\u6210\u529f\u4e8b\u4f8b\u306b\u88cf\u6253\u3061\u3055\u308c\u305f\u4fe1\u983c\u6027\u306e\u9ad8\u3044\u5546\u54c1\u958b\u767a\u30e1\u30bd\u30c3\u30c9\u306b\u57fa\u3065\u3044\u3066\u304a\u308a\u3001\u5fc5\u8981\u6700\u5c0f\u9650\u306e\u8a2d\u554f\u3068\u5206\u304b\u308a\u3084\u3059\u3044\u8a3a\u65ad\u6307\u6a19\u3067\u3001\u554f\u984c\u3092\u30ed\u30b8\u30ab\u30eb\u306b\u767a\u898b\u3067\u304d\u307e\u3059\u3002<\/p>\n<h3>3. \u6642\u7cfb\u5217\u5909\u5316\u3084\u7af6\u5408\u95a2\u4fc2\u306e\u300c\u898b\u3048\u308b\u5316\u300d\ud83d\udcca<\/h3>\n<p>\u5b9a\u671f\u7684\u306a\u30c8\u30e9\u30c3\u30ad\u30f3\u30b0\u8abf\u67fb\u306b\u3088\u3063\u3066\u3001\u30d6\u30e9\u30f3\u30c9\u529b\u306e\u6642\u7cfb\u5217\u5909\u5316\u3084\u30d6\u30e9\u30f3\u30c9\u9593\u306e\u7af6\u5408\u95a2\u4fc2\u306e\u63a8\u79fb\u3092\u30ea\u30a2\u30eb\u30bf\u30a4\u30e0\u3067\u76e3\u8996\u3059\u308b\u30c0\u30c3\u30b7\u30e5\u30dc\u30fc\u30c9\u3092\u69cb\u7bc9\u53ef\u80fd\u3067\u3059\u3002\u3053\u308c\u306b\u3088\u308a\u3001\u5e02\u5834\u306e\u52d5\u304d\u306b\u7d20\u65e9\u304f\u5bfe\u5fdc\u3067\u304d\u308b\u3088\u3046\u306b\u306a\u308a\u307e\u3059\u3002<\/p>\n<h3>4. \u591a\u89d2\u7684\u306a\u89b3\u70b9\u3067\u306e\u8a73\u7d30\u5206\u6790\ud83c\udfaf<\/h3>\n<p>\u7af6\u5408\u3084\u30d9\u30f3\u30c1\u30de\u30fc\u30af\u3068\u306e\u76f8\u5bfe\u7684\u306a\u4f4d\u7f6e\u3065\u3051\u3092\u660e\u78ba\u306b\u3057\u3001\u30d6\u30e9\u30f3\u30c9\u30fb\u30d7\u30ed\u30c0\u30af\u30c8\u306e\u30ea\u30cb\u30e5\u30fc\u30a2\u30eb\u3084\u5e02\u5834\u6226\u7565\u306e\u8ab2\u984c\u3001\u65b9\u5411\u6027\u3001\u305d\u3057\u3066\u30a2\u30af\u30b7\u30e7\u30f3\u3092\u8d77\u3053\u3059\u3079\u304d\u6700\u9069\u306a\u30bf\u30a4\u30df\u30f3\u30b0\u3092\u5224\u65ad\u3059\u308b\u306e\u306b\u5f79\u7acb\u3061\u307e\u3059\u3002<\/p>\n<h2>\u30b5\u30fc\u30d3\u30b9\u5229\u7528\u306e\u6d41\u308c\u3068\u30b5\u30dd\u30fc\u30c8\u4f53\u5236<\/h2>\n<p>\u300c4P-MRI\u300d\u3067\u306f\u3001WEB\u30a2\u30f3\u30b1\u30fc\u30c8\u8abf\u67fb\u306e\u4f01\u753b\u30fb\u8a2d\u8a08\u304b\u3089\u5b9f\u67fb\u3001\u5206\u6790\u307e\u3067\u3092\u4e00\u6c17\u901a\u8cab\u3067\u30b5\u30dd\u30fc\u30c8\u3057\u307e\u3059\u3002\u3055\u3089\u306b\u3001\u5546\u54c1\u958b\u767a\u306b\u8c4a\u5bcc\u306a\u5b9f\u7e3e\u3092\u6301\u3064\u5c02\u9580\u30c1\u30fc\u30e0\u306b\u3088\u308b\u3001\u8a3a\u65ad\u5f8c\u306e\u4f34\u8d70\u652f\u63f4\u3082\u63d0\u4f9b\u3055\u308c\u307e\u3059\u3002\u3053\u308c\u306b\u3088\u308a\u3001\u5206\u6790\u7d50\u679c\u3092\u5177\u4f53\u7684\u306a\u65bd\u7b56\u3078\u3068\u78ba\u5b9f\u306b\u7e4b\u3052\u308b\u3053\u3068\u304c\u53ef\u80fd\u3067\u3059\u3002<\/p>\n<ul>\n<li>\n<p><strong>WEB\u30a2\u30f3\u30b1\u30fc\u30c8\u8abf\u67fb<\/strong>\uff1a\u7d043\u9031\u9593\u301c<\/p>\n<\/li>\n<li>\n<p><strong>\u65bd\u7b56\u958b\u767a\u652f\u63f4\u306e\u3054\u63d0\u6848\u306a\u3069<\/strong>\uff1a\u7d042\u9031\u9593\u301c<\/p>\n<\/li>\n<\/ul>\n<h2>\u307e\u305a\u306f\u8a73\u7d30\u3092\u30c1\u30a7\u30c3\u30af\uff01<\/h2>\n<p>\u52b9\u679c\u7684\u306a\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u6226\u7565\u3092\u69cb\u7bc9\u3057\u3001\u30d3\u30b8\u30cd\u30b9\u3092\u6b21\u306e\u30ec\u30d9\u30eb\u3078\u3068\u62bc\u3057\u4e0a\u3052\u305f\u3044\u65b9\u306f\u3001\u305c\u3072\u300c4P-MRI\u300d\u306e\u8a73\u7d30\u3092\u3054\u78ba\u8a8d\u304f\u3060\u3055\u3044\u3002\u304d\u3063\u3068\u3001\u65b0\u305f\u306a\u767a\u898b\u304c\u3042\u308b\u306f\u305a\u3067\u3059\uff01<\/p>\n<ul>\n<li>\u300c4P-MRI\uff084P-Marketing Result Index\uff09\u300d\u30b5\u30fc\u30d3\u30b9\u30da\u30fc\u30b8: <a href=\"https:\/\/www.cross-m.co.jp\/service\/marketing-research\/4p-mri\" target=\"_blank\" rel=\"noopener\">https:\/\/www.cross-m.co.jp\/service\/marketing-research\/4p-mri<\/a><\/li>\n<\/ul>\n<p>\u307e\u305f\u3001\u65b0\u4e8b\u696d\u3084\u65b0\u5546\u54c1\u958b\u767a\u3092\u76ee\u6307\u3059\u65b9\u306b\u306f\u3001\u4ee5\u4e0b\u306e\u95a2\u9023\u30b5\u30fc\u30d3\u30b9\u3082\u304a\u3059\u3059\u3081\u3067\u3059\u3002<\/p>\n<ul>\n<li>\u30d6\u30eb\u30fc\u30aa\u30fc\u30b7\u30e3\u30f3\u306e\u65b0\u4e8b\u696d\u30fb\u65b0\u5546\u54c1\u958b\u767a\u3092\u76ee\u6307\u3059\u65b9\u3078 \u300c\u30a4\u30ce\u30d9\u30fc\u30b7\u30e7\u30f3\u30b5\u30dd\u30fc\u30c8\u30b5\u30fc\u30d3\u30b9\u300d: <a href=\"https:\/\/www.cross-m.co.jp\/service\/consultancy\/stage-gate\/innovation-support-service\" target=\"_blank\" rel=\"noopener\">https:\/\/www.cross-m.co.jp\/service\/consultancy\/stage-gate\/innovation-support-service<\/a><\/li>\n<\/ul>\n<p>\u682a\u5f0f\u4f1a\u793e\u30af\u30ed\u30b9\u30fb\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306f\u3001\u3053\u308c\u304b\u3089\u3082\u304a\u5ba2\u69d8\u306e\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u30d1\u30fc\u30c8\u30ca\u30fc\u3068\u3057\u3066\u3001\u591a\u89d2\u7684\u306a\u624b\u6cd5\u3068\u6700\u9069\u306a\u30bd\u30ea\u30e5\u30fc\u30b7\u30e7\u30f3\u3092\u63d0\u4f9b\u3057\u7d9a\u3051\u3066\u3044\u304f\u3068\u306e\u3053\u3068\u3067\u3059\u3002\u3042\u306a\u305f\u306e\u30d3\u30b8\u30cd\u30b9\u306e\u6210\u9577\u3092\u5f37\u529b\u306b\u30b5\u30dd\u30fc\u30c8\u3057\u3066\u304f\u308c\u308b\u3067\u3057\u3087\u3046\uff01\ud83d\udcaa<\/p>\n","protected":false},"excerpt":{"rendered":"<p>\u682a\u5f0f\u4f1a\u793e\u30af\u30ed\u30b9\u30fb\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u304c\u3001\u30d6\u30e9\u30f3\u30c9\u3084\u30d7\u30ed\u30c0\u30af\u30c8\u306e\u8ab2\u984c\u3092\u30ed\u30b8\u30ab\u30eb\u306b\u89e3\u6c7a\u3059\u308b\u65b0\u30b5\u30fc\u30d3\u30b9\u300c4P-MRI\uff084P-Marketing Result Index\uff09\u300d\u306e\u63d0\u4f9b\u3092\u958b\u59cb\u3057\u307e\u3057\u305f\u3002\u58f2\u4e0a\u4f4e\u8ff7\u306e\u539f\u56e0\u7279\u5b9a\u304b\u3089\u52b9\u679c\u7684\u306a\u65bd\u7b56\u7acb\u6848\u307e\u3067\u3001\u30c7\u30fc\u30bf\u306b\u57fa\u3065\u3044\u305f\u6226\u7565\u7b56\u5b9a\u3092\u652f\u63f4\u3057\u3001\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u62c5\u5f53\u8005\u306e\u60a9\u307f\u3092\u89e3\u6d88\u3057\u307e\u3059\u3002<\/p>\n","protected":false},"author":1,"featured_media":630,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":"","fit_primary_category":0},"categories":[3],"tags":[],"class_list":["post-628","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-3"],"_links":{"self":[{"href":"https:\/\/www.lightstone.blog\/index.php?rest_route=\/wp\/v2\/posts\/628","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.lightstone.blog\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.lightstone.blog\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.lightstone.blog\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.lightstone.blog\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=628"}],"version-history":[{"count":1,"href":"https:\/\/www.lightstone.blog\/index.php?rest_route=\/wp\/v2\/posts\/628\/revisions"}],"predecessor-version":[{"id":631,"href":"https:\/\/www.lightstone.blog\/index.php?rest_route=\/wp\/v2\/posts\/628\/revisions\/631"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.lightstone.blog\/index.php?rest_route=\/wp\/v2\/media\/630"}],"wp:attachment":[{"href":"https:\/\/www.lightstone.blog\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=628"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.lightstone.blog\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=628"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.lightstone.blog\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=628"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}