{"id":11140,"date":"2026-02-26T18:01:22","date_gmt":"2026-02-26T09:01:22","guid":{"rendered":"https:\/\/www.lightstone.blog\/?p=11140"},"modified":"2026-02-26T18:01:22","modified_gmt":"2026-02-26T09:01:22","slug":"%f0%9f%9a%a8google-ai-overviews%e3%81%8c%e6%97%a5%e6%9c%ac%e3%81%ae%e6%a4%9c%e7%b4%a2%e7%b5%90%e6%9e%9c%e3%82%92%e6%bf%80%e5%a4%89%ef%bc%81ahrefs%e8%aa%bf%e6%9f%bb%e3%81%8c%e7%a4%ba%e3%81%99%e3%80%8c","status":"publish","type":"post","link":"https:\/\/www.lightstone.blog\/?p=11140","title":{"rendered":"\ud83d\udea8Google AI Overviews\u304c\u65e5\u672c\u306e\u691c\u7d22\u7d50\u679c\u3092\u6fc0\u5909\uff01Ahrefs\u8abf\u67fb\u304c\u793a\u3059\u300c\u30bc\u30ed\u30af\u30ea\u30c3\u30af\u6642\u4ee3\u300d\u306e\u73fe\u5b9f\u3068\u65b0\u305f\u306aSEO\u6226\u7565\u306e\u5fc5\u8981\u6027\ud83d\udca1"},"content":{"rendered":"<h2>\u691c\u7d221\u4f4d\u30da\u30fc\u30b8\u306eCTR\u304c\u5927\u5e45\u6e1b\u5c11<\/h2>\n<p>Ahrefs\u304c2025\u5e7412\u6708\u306e\u30c7\u30fc\u30bf\u3092\u7528\u3044\u3066\u5206\u6790\u3057\u305f\u7d50\u679c\u3001AI\u306b\u3088\u308b\u6982\u8981\u304c\u8868\u793a\u3055\u308c\u308b\u5834\u5408\u3001\u691c\u7d22\u7d50\u679c1\u4f4d\u306e\u30da\u30fc\u30b8\u3078\u306eCTR\u306f\u5927\u5e45\u306b\u4f4e\u4e0b\u3057\u3066\u3044\u308b\u3053\u3068\u304c\u78ba\u8a8d\u3055\u308c\u307e\u3057\u305f\u3002<\/p>\n<h3>\u30b0\u30ed\u30fc\u30d0\u30eb\u5e02\u5834\u3067\u306e\u5f71\u97ff<\/h3>\n<p>\u30b0\u30ed\u30fc\u30d0\u30eb\u3067\u306f\u3001AI\u306b\u3088\u308b\u6982\u8981\u304c\u306a\u3044\u5834\u5408\u306e\u4e88\u6e2cCTR\u304c3.7%\u3067\u3042\u3063\u305f\u306e\u306b\u5bfe\u3057\u3001\u5b9f\u969b\u306b\u306f1.6%\u307e\u3067\u4f4e\u4e0b\u3002\u81ea\u7136\u306a\u30af\u30ea\u30c3\u30af\u7387\u306e\u6e1b\u5c11\u30c8\u30ec\u30f3\u30c9\u3092\u5dee\u3057\u5f15\u3044\u3066\u3082\u3001<strong>\u7d0458%\u3082\u306e\u30af\u30ea\u30c3\u30af\u304c\u5931\u308f\u308c\u3066\u3044\u308b<\/strong>\u3053\u3068\u304c\u5224\u660e\u3057\u307e\u3057\u305f\u3002<\/p>\n<h3>\u65e5\u672c\u5e02\u5834\u3067\u306e\u5f71\u97ff<\/h3>\n<p>\u65e5\u672c\u5e02\u5834\u306b\u304a\u3044\u3066\u3082\u540c\u69d8\u306e\u50be\u5411\u304c\u898b\u3089\u308c\u3001\u4e88\u6e2cCTR2.9%\u306b\u5bfe\u3057\u3001\u5b9f\u969b\u306eCTR\u306f1.8%\u306b\u3068\u3069\u307e\u308a\u307e\u3057\u305f\u3002\u3053\u308c\u306b\u3088\u308a\u3001<strong>\u7d0437.8%\u306e\u8ffd\u52a0\u7684\u306aCTR\u4f4e\u4e0b<\/strong>\u304c\u78ba\u8a8d\u3055\u308c\u3066\u3044\u307e\u3059\u3002<\/p>\n<p><img decoding=\"async\" alt=\"AI\u306b\u3088\u308b\u6982\u8981 (AI Overviews) \u306e\u691c\u7d22 1 \u4f4d CTR\u3078\u306e\u5f71\u97ff\" src=\"\/wp-content\/uploads\/2026\/02\/e93c141efd7fb8896a902995d7ab2075_resized_converted.png\" ><\/p>\n<h2>\u65e5\u672c\u306e\u4f4e\u4e0b\u7387\u306f\u4eca\u5f8c\u3055\u3089\u306b\u60aa\u5316\u3059\u308b\u53ef\u80fd\u6027<\/h2>\n<p>\u73fe\u6642\u70b9\u3067\u306f\u65e5\u672c\u306e\u4f4e\u4e0b\u7387\uff08\u7d0437.8%\uff09\u306f\u30b0\u30ed\u30fc\u30d0\u30eb\uff0858.0%\uff09\u3088\u308a\u3082\u5c0f\u3055\u3044\u3082\u306e\u306e\u3001\u4eca\u5f8c\u306e\u52d5\u5411\u306b\u306f\u6ce8\u610f\u304c\u5fc5\u8981\u3067\u3059\u3002\u30b0\u30ed\u30fc\u30d0\u30eb\u3067\u306f2025\u5e744\u6708\u6642\u70b9\u306e34.5%\u6e1b\u304c12\u6708\u306b\u306f58.0%\u6e1b\u3078\u3068\u62e1\u5927\u3057\u3066\u304a\u308a\u3001\u65e5\u672c\u8a9e\u3067\u306eAI\u306b\u3088\u308b\u6982\u8981\u304c\u3055\u3089\u306b\u6d78\u900f\u3059\u308b\u306b\u3064\u308c\u3066\u3001\u65e5\u672c\u5e02\u5834\u3067\u3082\u540c\u69d8\u306bCTR\u306e\u4f4e\u4e0b\u304c\u52a0\u901f\u3059\u308b\u53ef\u80fd\u6027\u304c\u9ad8\u3044\u3067\u3057\u3087\u3046\u3002<\/p>\n<h2>\u300c\u30bc\u30ed\u30af\u30ea\u30c3\u30af\u6642\u4ee3\u300d\u306e\u5230\u6765\u3068\u65b0\u305f\u306a\u6226\u7565\u306e\u5fc5\u8981\u6027<\/h2>\n<p>\u3053\u306e\u8abf\u67fb\u7d50\u679c\u306f\u3001\u691c\u7d22\u304c\u300c\u30bc\u30ed\u30af\u30ea\u30c3\u30af\u300d\u306e\u6642\u4ee3\u3078\u3068\u52a0\u901f\u3057\u3066\u3044\u308b\u3053\u3068\u3092\u660e\u78ba\u306b\u793a\u3057\u3066\u3044\u307e\u3059\u3002AI\u306b\u3088\u308b\u6982\u8981\u306f\u3001\u30e6\u30fc\u30b6\u30fc\u304c\u691c\u7d22\u7d50\u679c\u30da\u30fc\u30b8\u4e0a\u3067\u60c5\u5831\u3092\u5b8c\u7d50\u3055\u305b\u3001Web\u30b5\u30a4\u30c8\u3078\u306e\u8a2a\u554f\u3092\u4e0d\u8981\u306b\u3059\u308b\u50be\u5411\u3092\u5f37\u3081\u3066\u3044\u307e\u3059\u3002\u304b\u3064\u3066\u306fGoogle\u691c\u7d22\u3067\u4e0a\u4f4d\u8868\u793a\u3055\u308c\u308b\u3053\u3068\u304cSEO\u306e\u4e3b\u306a\u76ee\u6a19\u3067\u3057\u305f\u304c\u3001AI\u304c\u691c\u7d22\u306b\u6df1\u304f\u6d78\u900f\u3059\u308b\u4eca\u3001\u4f01\u696d\u306f\u65b0\u305f\u306a\u6226\u7565\u3092\u8b1b\u3058\u308b\u5fc5\u8981\u304c\u3042\u308a\u307e\u3059\u3002<\/p>\n<p>\u5177\u4f53\u7684\u306b\u306f\u3001AI\u306b\u30b3\u30f3\u30c6\u30f3\u30c4\u3092\u5f15\u7528\u30fb\u63a8\u85a6\u3055\u308c\u308b\u305f\u3081\u306e\u300cLLMO\uff08Large Language Model Optimization\uff09\u300d\u3084\u300cGEO\uff08Generative Engine Optimization\uff09\u300d\u3068\u3044\u3063\u305f\u65bd\u7b56\u304c\u307e\u3059\u307e\u3059\u91cd\u8981\u306b\u306a\u3063\u3066\u304d\u3066\u3044\u307e\u3059\u3002\u3053\u308c\u306f\u3001\u5358\u306a\u308b\u30ad\u30fc\u30ef\u30fc\u30c9\u6700\u9069\u5316\u3092\u8d85\u3048\u3001AI\u304c\u60c5\u5831\u3092\u7406\u89e3\u3057\u3001\u30e6\u30fc\u30b6\u30fc\u306b\u63d0\u4f9b\u3057\u3084\u3059\u3044\u5f62\u3067\u30b3\u30f3\u30c6\u30f3\u30c4\u3092\u8a2d\u8a08\u3059\u308b\u80fd\u529b\u304c\u6c42\u3081\u3089\u308c\u308b\u3053\u3068\u3092\u610f\u5473\u3057\u307e\u3059\u3002<\/p>\n<h2>\u8abf\u67fb\u6982\u8981<\/h2>\n<ul>\n<li>\n<p><strong>\u8abf\u67fb\u4e3b\u4f53:<\/strong> Ahrefs<\/p>\n<\/li>\n<li>\n<p><strong>\u5206\u6790\u5bfe\u8c61:<\/strong> Ahrefs \u30ad\u30fc\u30ef\u30fc\u30c9\u30a8\u30af\u30b9\u30d7\u30ed\u30fc\u30e9\u30fc \u30c7\u30fc\u30bf\u30d9\u30fc\u30b9\u3088\u308a\u62bd\u51fa\u3057\u305f30\u4e07\u4ef6\u306e\u30ad\u30fc\u30ef\u30fc\u30c9<\/p>\n<\/li>\n<li>\n<p><strong>\u6bd4\u8f03\u671f\u9593:<\/strong> 2023\u5e7412\u6708\uff08AI\u306b\u3088\u308b\u6982\u8981\u5c0e\u5165\u524d\uff09\u30682025\u5e7412\u6708\uff08\u5c0e\u5165\u5f8c\uff09<\/p>\n<\/li>\n<li>\n<p><strong>\u30c7\u30fc\u30bf\u30bd\u30fc\u30b9:<\/strong> Google Search Console \u96c6\u8a08\u30c7\u30fc\u30bf\u306b\u3088\u308b\u6708\u9593\u5e73\u5747\u30c7\u30b9\u30af\u30c8\u30c3\u30d7 CTR<\/p>\n<\/li>\n<li>\n<p><strong>\u30ad\u30fc\u30ef\u30fc\u30c9\u9078\u5b9a\u306e\u7406\u7531:<\/strong> AI\u306b\u3088\u308b\u6982\u8981\u304c\u8868\u793a\u3055\u308c\u308b\u30ad\u30fc\u30ef\u30fc\u30c9\u306e99.2%\u304c\u60c5\u5831\u53ce\u96c6\u578b\u3067\u3042\u308b\u3053\u3068\u304c\u5224\u660e\u3057\u305f\u305f\u3081\u3001\u3088\u308a\u7cbe\u5ea6\u306e\u9ad8\u3044\u6bd4\u8f03\u306e\u305f\u3081\u306b\u60c5\u5831\u53ce\u96c6\u578b\u30ad\u30fc\u30ef\u30fc\u30c9\u306b\u7d5e\u3063\u3066\u5206\u6790\u3092\u5b9f\u65bd<\/p>\n<\/li>\n<li>\n<p><strong>\u8abf\u67fb\u5b9f\u65bd\u8005:<\/strong> Ahrefs \u30b3\u30f3\u30c6\u30f3\u30c4\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u30fb\u30c7\u30a3\u30ec\u30af\u30bf\u30fc \u30e9\u30a4\u30a2\u30f3\u30fb\u30ed\u30fc<\/p>\n<\/li>\n<\/ul>\n<h2>Ahrefs\u306b\u3064\u3044\u3066<\/h2>\n<p><img decoding=\"async\" alt=\"Ahrefs \u30ed\u30b4\" src=\"\/wp-content\/uploads\/2026\/02\/1ddd22e9deddd7814b5c7c1f8153f181_resized_converted.png\" ><br >\nAhrefs Pte. Ltd.\uff08\u30a8\u30a4\u30c1\u30ec\u30d5\u30b9\uff09\u306f\u3001\u4e16\u754c\u30c8\u30c3\u30d7\u30ec\u30d9\u30eb\u306e\u898f\u6a21\u3092\u8a87\u308b\u72ec\u81ea\u30af\u30ed\u30fc\u30e9\u30fc\u3068\u30c7\u30fc\u30bf\u6280\u8853\u3092\u99c6\u4f7f\u3057\u3001\u6b63\u78ba\u304b\u3064\u9bae\u5ea6\u306e\u9ad8\u3044\u30c7\u30fc\u30bf\u3092\u53ce\u96c6\u30fb\u89e3\u6790\u3057\u3066\u3044\u307e\u3059\u3002\u540c\u793e\u306f\u3001SEO\u5206\u6790\u6a5f\u80fd\u3092\u4e3b\u8ef8\u306b\u3001AI\u691c\u7d22\u5206\u6790\u3001AI\u30b3\u30f3\u30c6\u30f3\u30c4\u4f5c\u6210\u3001\u30a6\u30a7\u30d6\u30c8\u30e9\u30d5\u30a3\u30c3\u30af\u5206\u6790\u3001SNS\u6295\u7a3f\u306a\u3069\u3001\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u6a5f\u80fd\u3092\u7db2\u7f85\u3057\u305f\u30aa\u30fc\u30eb\u30a4\u30f3\u30ef\u30f3\u30fb\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u30c4\u30fc\u30eb\u300cAhrefs\u300d\u3092\u958b\u767a\u30fb\u63d0\u4f9b\u3057\u3066\u3044\u307e\u3059\u3002\u4e16\u754c180\u30ab\u56fd\u4ee5\u4e0a\u306e\u30e6\u30fc\u30b6\u30fc\u306b\u5229\u7528\u3055\u308c\u3066\u304a\u308a\u3001\u7af6\u5408\u5206\u6790\u304b\u3089\u30b3\u30f3\u30c6\u30f3\u30c4\u6226\u7565\u307e\u3067\u3001\u30c7\u30fc\u30bf\u306b\u57fa\u3065\u3044\u305f\u52b9\u679c\u7684\u306a\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u6226\u7565\u306e\u7acb\u6848\u30fb\u5b9f\u884c\u3092\u652f\u63f4\u3057\u3066\u3044\u307e\u3059\u3002<\/p>\n<ul>\n<li>\n<p><strong>\u4f1a\u793e\u540d:<\/strong> Ahrefs Pte. Ltd.<\/p>\n<\/li>\n<li>\n<p><strong>\u672c\u793e\u6240\u5728\u5730:<\/strong> 7 Straits View, #08-02, Singapore 018936<\/p>\n<\/li>\n<li>\n<p><strong>\u4ee3\u8868\u8005:<\/strong> Dmitry Gerasimenko<\/p>\n<\/li>\n<li>\n<p><strong>\u516c\u5f0f\u30b5\u30a4\u30c8:<\/strong> <a href=\"https:\/\/ahrefs.com\/ja\" target=\"_blank\" rel=\"noopener\">https:\/\/ahrefs.com\/ja<\/a><\/p>\n<\/li>\n<\/ul>\n<p>\u3053\u306e\u8abf\u67fb\u7d50\u679c\u306f\u3001\u30c7\u30b8\u30bf\u30eb\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306b\u643a\u308f\u308b\u5168\u3066\u306e\u4eba\u306b\u3068\u3063\u3066\u3001\u73fe\u5728\u306e\u72b6\u6cc1\u3092\u7406\u89e3\u3057\u3001\u672a\u6765\u306b\u5411\u3051\u305f\u6226\u7565\u3092\u518d\u69cb\u7bc9\u3059\u308b\u305f\u3081\u306e\u91cd\u8981\u306a\u6307\u91dd\u3068\u306a\u308b\u3067\u3057\u3087\u3046\u3002AI\u6642\u4ee3\u306e\u691c\u7d22\u52d5\u5411\u306b\u9069\u5fdc\u3057\u3001\u65b0\u305f\u306a\u4fa1\u5024\u3092\u5275\u9020\u3057\u3066\u3044\u304f\u3053\u3068\u304c\u6210\u529f\u306e\u9375\u3068\u306a\u308a\u307e\u3059\u3002\ud83d\ude80<\/p>\n","protected":false},"excerpt":{"rendered":"<p>SEO\/AI\u691c\u7d22\u5206\u6790\u30c4\u30fc\u30eb\u5927\u624bAhrefs\u306e\u6700\u65b0\u8abf\u67fb\u306b\u3088\u308a\u3001Google\u306e\u300cAI\u306b\u3088\u308b\u6982\u8981\uff08AI Overviews\uff09\u300d\u304c\u65e5\u672c\u306e\u691c\u7d22\u7d50\u679c\u306b\u304a\u3051\u308b\u30aa\u30fc\u30ac\u30cb\u30c3\u30af\u30af\u30ea\u30c3\u30af\u7387\uff08CTR\uff09\u3092\u7d0438%\u3082\u4f4e\u4e0b\u3055\u305b\u3066\u3044\u308b\u3053\u3068\u304c\u5224\u660e\u3057\u307e\u3057\u305f\u3002\u3053\u308c\u306f\u3001\u5f93\u6765\u306eSEO\u6226\u7565\u306e\u629c\u672c\u7684\u306a\u898b\u76f4\u3057\u3092\u8feb\u308b\u300c\u30bc\u30ed\u30af\u30ea\u30c3\u30af\u6642\u4ee3\u300d\u306e\u5230\u6765\u3092\u544a\u3052\u308b\u3082\u306e\u3067\u3042\u308a\u3001\u4f01\u696d\u306f\u4eca\u3059\u3050\u65b0\u305f\u306a\u30c7\u30b8\u30bf\u30eb\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u6226\u7565\u3092\u69cb\u7bc9\u3059\u308b\u5fc5\u8981\u304c\u3042\u308a\u307e\u3059\u3002<\/p>\n","protected":false},"author":1,"featured_media":11142,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":"","fit_primary_category":0},"categories":[4],"tags":[],"class_list":["post-11140","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-aiit"],"_links":{"self":[{"href":"https:\/\/www.lightstone.blog\/index.php?rest_route=\/wp\/v2\/posts\/11140","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.lightstone.blog\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.lightstone.blog\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.lightstone.blog\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.lightstone.blog\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=11140"}],"version-history":[{"count":1,"href":"https:\/\/www.lightstone.blog\/index.php?rest_route=\/wp\/v2\/posts\/11140\/revisions"}],"predecessor-version":[{"id":11145,"href":"https:\/\/www.lightstone.blog\/index.php?rest_route=\/wp\/v2\/posts\/11140\/revisions\/11145"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.lightstone.blog\/index.php?rest_route=\/wp\/v2\/media\/11142"}],"wp:attachment":[{"href":"https:\/\/www.lightstone.blog\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=11140"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.lightstone.blog\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=11140"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.lightstone.blog\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=11140"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}